Winning the Lottery !


November 2023

We’re delighted to announce the UK’s new lottery operator: Allwyn have turned to Adexchange for support. From February Allwyn will replace Camelot – and they’ve tasked Adexchange with smoothing the customer journey, reducing agent workload and improving the CX. We’re on it!

Nick Herbert

Nick Herbert

Managing Director
Nick has been our Managing Director for over 15 years, but before joining Adexchange was a BBC journalist and radio presenter; both of which rely on clarity of communication, detail and efficiency.